'Cambio de marcha', new automotive video podcast

dealerBest launches a series of episodes in video podcast format, an initiative in which leading automotive industry experts address various topical issues as well as the challenges and hurdles the sector faces in our country today.

Hosted by journalist Chimo Ortega, a communications expert in mobility, and featuring guests as interesting as brand presidents, public administration executives, and experts in technology applied to the sector, along with many automotive specialists, this podcast is available on YouTube and on social media.

Below is the first episode:

Every week dealerBest publishes an episode, which will be available alongside an interview with some of the company's team members. This represents a more direct and personal approach for customers to the day-to-day operations and company values, embodied and represented by some of the most experienced and knowledgeable faces.

'Cambio de marcha', as this innovative project is called, covers various interviews that establish an interesting dialogue for business owners, dealership managers, and automotive enthusiasts. The project captures the essence of a company that never stops working and innovating to adapt to what society and the sector demand.

The automotive sector is currently immersed in the challenge of adapting to a society that advances faster every day and to consumers whose habits are changing. It is impossible to discuss all this without mentioning the (increasingly crucial) role of new technologies, whose influence affects all markets and, specifically, the automotive one.

How is the digitalization of mobility process being approached? How many apps are needed to manage the sale of vehicles? Are the tools used efficient, do they meet all needs? These are just some of the questions addressed in 'Cambio de marcha'; questions that the experts will try to answer.